PenguinSoft Consulting Ltd
 
  About Mary Whitehorn
 

Dr. Mark Whitehorn is an internationally recognised expert who specialises in the areas of data analysis, data modelling, data warehousing and business intelligence (BI).  His main area of interest is best practice – with reference to the design and implementation of data management systems is general and BI systems in particular.


DR. MARK WHITEHORN

Dr. Mark WhitehornOn the commercial side:

he works extensively for commercial organisations, usually in the role of BI architect.  Over the years he has worked for a large number of national and international companies. 

 In addition to his consultancy practice, he is a well-recognised commentator on the computer world, publishing about 100,000 words a year, which appear in the form of articles, white papers and books (eleven so far).  His first book “Inside Relational Databases” has been selling well since it was published in 1997; is now in its third edition and has been translated into Danish, Polish and German.    Recent publications include a 10,000 word white paper for Microsoft:  Best Practices for Data Warehousing with SQL Server 2008, Whitehorn, Burns, Microsoft Corp, and a BI chapter in Introduction to SQL Server 2008, Microsoft Press.

He has also taught more than 100 commercial courses for QA (the UK based training company) and Solid Quality Mentors. 

On the academic side:

he has worked at Dundee University for 22 years where he teaches all aspects of data handling and information management.     He is also a research associate at Cambridge University.  There he is involved in an international research project analysing the hitherto unknown data that was available to Darwin before he wrote The Origin of Species.  This group published a paper in Nature which essentially rewrites our understanding of how Darwin came to develop the theory of evolution.  Nature, 2005, 4th. August. p643 “What Henslow taught Darwin.” Kohn, Murell, Parker, Whitehorn.


 
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